Project Summary: This project exposed me to the wonderful world of brand identy. With this project I was able to work on creating my own fusion restaurant. With that fusion, I was tasked with creating a logo that would set the tone of restaurant develpment. From there would be a series of ads, menus and products for consumers to engage with. With this project, I also did research on target audiences and the cultures of the fusion to ensure that provided the best representation of Japan and Buddist Traditions if one was actually in the environment.
